I didn't start Tilde because I wanted another clothing brand. I started it because getting dressed shouldn't feel like a compromise.

Like many women, I found myself constantly choosing between clothes that looked beautiful but weren't practical, or clothes that were comfortable but didn't make me feel like myself.

I wanted pieces that moved with me. Through work, travel, celebrations, slow mornings and everything in between. Clothing that felt polished without trying too hard, feminine without being restrictive, and comfortable enough to live in. When I couldn't find that balance, I decided to create it. That's how Tilde began.

When I started Tilde, I wasn't trying to build the biggest fashion brand.

I simply wanted to build the brand I wished existed when I opened my wardrobe every morning. One that understands that women don't live one-dimensional lives.

We wear many hats. Our clothing should be ready for every one of them.

I hope Tilde becomes a small part of your story, just as it has become the biggest part of mine.

— Shruti Ragunathan
Founder, Tilde